Social Fundraising & Today’s Events
Events were once called “walk-a-thons,” then “peer-to-peer,” and now are considered to be “social fundraising.” What’s unique about this way of getting small-dollar donors engaged? Join us as we talk to industry veteran Randi Corey (Cystic Fibrosis Foundation, JDRF, and others) about the relationship of social fundraising revenue to a nonprofit’s total revenue.